Exciting Updates from Australia: introducing our new subsidiary Eco-Counter PTY!

            By: Raphaël Chapalain
          
Published on Nov 24, 2025

We are excited to share a significant step in the development and presence of Eco-Counter in Australia: the launch of Eco-Counter PTY, our new subsidiary in Australia, and a strategic partnership with Active Travel Insights to enhance our solutions worldwide.

Introducing Eco-Counter PTY

To better serve our Australian customers, we have established Eco-Counter PTY, our new Australian subsidiary. This step builds on over 15 years of successful collaboration with Jamie Seeleither and Outdoor Counters, whom we sincerely thank for his dedication in deploying our solutions across Australia! With this subsidiary, we are now even better equipped to provide to meet the needs of our Australian customers.

Strategic Partnership with Active Travel Insights

We are also proud to announce our partnership with Active Travel InsightsAustralia's complete solution for Active Travel dataBy combining Eco-Counter’s proven counting technology with Active Travel Insights' expertise in floating data (such as See.Sense data providing GPS traces and sensor insights), we can offer deeper, more comprehensive insights into cyclist behavior and visitor flows—whether in urban or natural environments.

What This Means

  • Enhanced Local Support: Our new subsidiary ensures dedicated technical and field assistance, particularly for our Australian partners, while reinforcing our global service network.
  • Innovative Data Solutions: This collaboration expands our ability to deliver , helping you make informed decisions for planning and infrastructure.

Meet the Team

Irene & Philip McAleese, co-founder of Active Travel Insights, will lead sales, bringing their vision and expertise in building strong, long-term partnerships. Derek Yates, who joined Eco-Counter in 2022 as a support specialist, has relocated to Australia to provide on-field assistance and ensure .

PXL_20251119_075144131Philip & Derek at the ITS Summit this year!

Any projects?

To start the conversation, feel free to reach out to Philip and Irene to discuss potential projects!

📩 hello@activetravelinsights.com

Subscribe to our blog

Product suggestion

The CITIX-AI Evo lets you count a wide range of modes in areas with mixed traffic

Traffic counter powered by AI - CITIX-AI Evo

An artificial intelligence traffic monitoring solution for multi-modal environments.

Ce produit sera supprimé de votre liste d’intérêts. Souhaitez-vous continuer ?
Annuler Enlever de ma liste
Fait ! Cette solution est à présent dans votre liste d’intérêts
Retour Voir ma liste
PYRO_BOX_EVO_people-counter

Pedestrian counter for all environments - PYRO-Box Evo

Our most versatile people counter yet. Count in any environment with this battery-powered and discreet counter.

Ce produit sera supprimé de votre liste d’intérêts. Souhaitez-vous continuer ?
Annuler Enlever de ma liste
Fait ! Cette solution est à présent dans votre liste d’intérêts
Retour Voir ma liste
MULTI Evo is the ideal solution for counting and classifying users in natural environments.

Cyclist & people counter - MULTI Evo Nature

A pedestrian, cyclist, and scooter counter designed for the outdoor environment.

Ce produit sera supprimé de votre liste d’intérêts. Souhaitez-vous continuer ?
Annuler Enlever de ma liste
Fait ! Cette solution est à présent dans votre liste d’intérêts
Retour Voir ma liste

More to read:

14+ Years of Data Collection and Analysis: Demonstrating Success and Impact on Londonderry Peace Bridge
Published on Feb 16, 2026

14+ Years of Data Collection and Analysis: Demonstrating Success and Impact on Londonderry Peace Bridge

Eco-Counter Index: Global Cycling Trends in 2025 and Since 2019
Published on Feb 10, 2026

Eco-Counter Index: Global Cycling Trends in 2025 and Since 2019

Closing the gaps: how metropolitan data helps Barcelona build safer daily cycling corridors ?
Published on Jan 29, 2026

Closing the gaps: how metropolitan data helps Barcelona build safer daily cycling corridors ?